Christian Bielke

0047 934 94 427

Nina Jarebrink

Swedish fashion designer Nina Jarebrink needed help to manifest her brands underlying attitude “everyday luxury” throughout her brand, hence the whole graphic identity is based upon this. I worked on the logotype, labels, hang tags, lookbook, invitations and gift cards.

To enhance the concept of everyday luxury we used gold foil on raw carton, maximizing the contrast between the materials, and also reflecting upon the unpretentious, but ambitious designer.

Done in collaboration with Henning Andersson and Kevin Hagen.